Executive Team

Maria Davydova

Chief Executive Officer

Born in 1974.

Since 2013, Maria Davydova has been working in Detsky Mir Group, having started as Director for Toys Assortment Procurement. In March 2015, the Company’s Board of Directors appointed Maria Davydova member of the Management Board, Deputy CEO for Commercial Activities, and Head of Consumer Goods at the Commercial Directorate. During her seven years in management, Maria has helped bring Detsky Mir’s market share in products for newborns and toys to 29.9 % and 51.3 %, respectively, making the Company a leading toy retailer in Russia. From 2006 to 2011, she was Commercial Director for exclusive contracts and private labels at NTS Gradient (gradient.ru), a leader in consumer goods distribution. Maria was directly involved in launching the Merries and Pigeon brands in the Russian market. From 2011 to 2013, she served as Commercial Director for Home and Recreation Products at Enter Svyaznoy where she worked her way from the Director of the Children’s Goods business unit to the Director for Home and Recreation Products.

In 1998, she graduated from the Institute of Humanities majoring in Economics.

Percentage ownership in the Company: 0.02%



Farid Kamalov

Chief Operating Officer

Born in 1980.

He joined Detsky Mir Group as Deputy Director of the Trade Department in 2012. In March 2014, he was appointed COO of the Detsky Mir retail chain. He has over 15 years of experience in retail. From 2003 to 2010, he worked in the M.Video consumer electronics hypermarket chain, where he was promoted from a sales assistant to the director of the flagship hypermarket. From 2010 to 2012, he served as Head of Retail Sales in the Korablik retail chain (children’s goods).

In 2003, he graduated with honors from the National Research University of Electronic Technology. He obtained an MBA from Moscow International Higher Business School MIRBIS under the Strategic Management and Entrepreneurship program.

Percentage ownership in the Company: 0.014%



Konstantin Frishberg

Commercial Director for Fast Moving Consumer Goods

Born in 1978.

He joined Detsky Mir Group as Head of the Commercial division for Toys and Sports in 2016. In April 2020, he was appointed Commercial Director for Fast Moving Consumer Goods. Prior to that, he served as Commercial Director for Electronics, Home Appliances and DIY Goods at Wikimart Company. From 2011 to 2015, he worked as Head of the Commercial division for Home Appliances and DIY Goods at Enter Company. From 2001 to 2011, he worked as Head of the Household Appliances at Samsung Electronics RUS Company.

In 2001, he graduated from the Higher School of Economics majoring in Economics (Public Administration and Municipal Finance).

Percentage ownership in the Company: 0.0%



Maria Volodina

Commercial Director for Apparel and Footwear

Born in 1973.

She has been working in Detsky Mir Group since 2011. From 2010 to 2011, she was Head of Assortment Planning at SELA Corporation. From 2007 to 2010, she acted as Product Department Head at Kira Plastinina Style. From 2005 to 2007, she served as Head of Apparel and Accessories at Sport and Fashion Group (exclusive distributor of Reebok products in the CIS). From 2000 to 2005, she was Head of Apparel Wholesale and Retail at TJ Retail.

She graduated from the Moscow State University of Design and Technology majoring in Fashion Design, and from HSE University (National Research University — Higher School of Economics) majoring in Brand Management in Fashion Industry. She received an MBA in Strategic Management at Integral Plekhanov Business School.

Percentage ownership in the Company: 0.016%



Anna Garmanova

Chief Financial Officer

Born in 1976.

She has been working in Detsky Mir Group since April 2008. Throughout the years, she was responsible for accounting methodology development, business process introduction and automation, and tax and accounting statements preparation. In 2014, she was appointed Head of Corporate Accounting. From March 2015, she served as Acting CFO until she was appointed CFO in October 2015. Prior to that, she had worked in a number of commercial entities and an audit company. She was Deputy Head of Finance and Economics at the Foundation for Mutual Understanding and Reconciliation established by the Government of the Russian Federation. Since 2007, she has been working in retail, starting as Chief Accountant in the Podruzhka retail chain.

In 1998, she graduated from Lomonosov Moscow State University. In 2002, she graduated with honors from the Plekhanov Russian University of Economics majoring in Economics (Accounting, Analysis and Audit).

Percentage ownership in the Company: 0.01%



Artem Gubanov

Director for Real Estate and Development

Born in 1983.

Overall, he has ten years of experience with Detsky Mir Group. From 2014, he acted as Deputy Director and in 2015 he was appointed Director for Real Estate and Development. He has been working in retail since 2005. Throughout the years, he held various positions in real estate and development in Ramstore, Walmart International and Korablik.

He graduated from the departments of Law and Linguistics of Ulyanovsk State University.

Percentage ownership in the Company: 0.0%



Anastasia Yaroshevskaya

HR Director

Born in 1984.

Since 2016, she has served as HR Director of Detsky Mir Group. From 2004 to 2007, she worked in retail and consulting companies as a training manager and a training and development manager. From 2008 to 2016, she worked in the Hoff furniture and home accessories retail chain where she was responsible for training and development, recruitment and onboarding, as well as compensations and benefits. She was promoted from a training manager to Deputy Head of HR. From 2015 to 2016, she was also engaged in a number of consulting projects with Talent Code.

In 2006, she graduated from the Moscow State University of Psychology and Education majoring in Social Psychology.

Percentage ownership in the Company: 0.001%

Pavel Pishchikov

Director for E-Commerce

Born in 1976.

He has been working in Detsky Mir since February. From 2011 to 2017, he served as E-Commerce Director in the Dochki-Sinochki retail chain. Under his leadership, the chain’s online store was launched and later included in Russia’s Top 100 online stores. From 2009 to 2011, he served as Commercial Director of the www.003.ru online store (X5 Retail Group). From 1996 to 2009, he held various managerial positions in wholesale and retail companies specializing in electronics.

In 1996, he graduated from the Department of Chemistry of Dnepropetrovsk State University.

Percentage ownership in the Company: 0.009%



Vladimir Ilmetov

Security Director

Born in 1958.

He has been working in Detsky Mir Group since 2014. Prior to that, from 2010 to 2014, he had served as Senior Vice President — Head of Security at Moscow Bank for Reconstruction and Development. In 2009, he was Deputy Director at OGK-3. In 2008, he worked at the Presidential Executive Office at the executive office of the Presidential Plenipotentiary Envoy to the Far Eastern Federal District, and later served as Deputy Presidential Plenipotentiary Envoy to the Far Eastern Federal District. From 2005 to 2008, he was Vice President at Novikombank. He also worked for Russian embassies in Costa Rica, Cuba and Brazil.

Percentage ownership in the Company: 0.014%



Denis Gurov

Director of Logistics

Born in 1981.

Denis has over 16 years of retail and logistics experience. Before joining Detsky Mir, he led the logistics function at Dixy Group, where he was responsible for managing eight distribution centers and an in-house delivery service. Prior to that, Denis was in charge of logistics at Pharmacy Chain 36.6, where he launched an automated line project to considerably cut the chain’s logistics costs. Denis started his professional career at the leader of the logistics industry both in Russia and globally, the international express freight and document delivery company DHL, where he organized and launched a warehouse from scratch.

He graduated from Moscow State Social University with a degree in Finance and Credit in 2006.

Percentage ownership in the Company: 0.0%



Maxim Egorov

Director of Information Technology

Born in 1983.

He has been working at Detsky Mir since 2004. He rose through the ranks from a store system administrator to a deputy director of IT department. Under his leadership, IT department ensured the growth of omnichannel sales of the Company, expansion to the CIS countries, SAP integration, as well as scalability of IT services and high stability of the business processes.

In 2006, he graduated with honors from St. Petersburg State Polytechnic University with a degree in Information Systems and Technologies. In 2012, he received his second higher education at St. Petersburg State University with a degree in Economics and Enterprise Management. He holds international certificates ITIL Expert and PMP.

Percentage ownership in the Company: 0.0%

Contacts

Sergey Levitsky
Head of Strategy and Investor Relations
+7 495 781-08-08 ext. 2315