Detsky Mir Launches Delivery in Kazakhstan

Moscow, Russia, 8 April 2021 – Detsky Mir Group (“Detsky Mir” or the “Company”, MOEX: DSKY), the largest multi-format children’s goods retailer in Russia and Kazakhstan, launches delivery of online orders in 11 cities of Kazakhstan and a next day delivery option in a number of cities.

Standard delivery and next-day delivery are now available for customers on kz.detmir.com online store.

Next-day delivery is available to customers on the kz.detmir.com online store for just KZT 800, regardless of the total order amount. Customers can choose this option if they live in the country’s major cities: Almaty, Nur-Sultan, and Shymkent. It is set to be rolled out to other cities in the medium term.

To bring the project to Kazakhstan, Detsky Mir partnered with Alem TAT, one of the country’s largest courier service providers. The Company’s existing regional network covers 23 cities of Kazakhstan and allows for goods and correspondence to be delivered in the shortest possible timeframe.

When a Detsky Mir customer chooses next-day delivery for their order on the kz.detmir.com online store, Detsky Mir staff will pick the order and pass it to Alem TAT for onward delivery.

To date, customers of the Detsky Mir online store in Kazakhstan can choose from more than 30,000 SKUs.

“The kz.detmir.com online store receives more than 25,000 visits and handles over 2,000 orders every day. Until now, only one delivery option was available to our online customers in Kazakhstan – in-store pickup, which we launched in August 2019. We are currently concentrating on expanding our delivery footprint in Kazakhstan to give customers a more comfortable shopping experience,” said Julia Polikarpova, Head of Public Relations at Detsky Mir Group.

For additional information:

 Julia Polikarpova        

Head of Public Relations        

Tel.: +7 495 781 08 08, ext. 2041        

upolikarpova@detmir.ru